Soldout, Musinsa Store / WGNB

Soldout, Musinsa Store / WGNB - Interior Photography, Column, BeamSoldout, Musinsa Store / WGNB - Interior Photography, Steel, HandrailSoldout, Musinsa Store / WGNB - Interior Photography, BeamSoldout, Musinsa Store / WGNB - Interior Photography, Chair, ColumnSoldout, Musinsa Store / WGNB - More Images+ 16

  • Design And Overall Design Direction: Jonghwan Baek
  • Design And Overall Project Management: Dohan Kim
  • Construction And Detail Development: Jonghyeon Shin
  • Construction And Construction Management: Yonghyun Kwon
  • Client: Musinsa
  • Designer : WGNB
  • City: Seongdong-gu
  • Country: South Korea
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Soldout, Musinsa Store / WGNB - Interior Photography, Beam
© Yong-joon Choi

Text description provided by the architects. Soldout is a recently-established limited=edition sneakers platform brand by Musinsa, which is the largest multi-brand online fashion store in South Korea.

Soldout, Musinsa Store / WGNB - Interior Photography, Column, Beam
© Yong-joon Choi
Soldout, Musinsa Store / WGNB - Interior Photography, Column
© Yong-joon Choi
Soldout, Musinsa Store / WGNB - Interior Photography, Chair, Column
© Yong-joon Choi

Inspired by a winery containing boutique and rare bottles of wine, we envisioned the space of the limited-edition sneakers market being a “shoes-nary”. When spatializing the shoes-nary, the entire space consists of specialized spaces, including an examination room to check the sneaker’s authenticity, a packaging room, and a showcase to store and exhibit the premium sneakers to the visitors.

Soldout, Musinsa Store / WGNB - Interior Photography, Steel, Handrail
© Yong-joon Choi
Soldout, Musinsa Store / WGNB - Image 20 of 21
Illustration

For the main sales items’ rare existence, we were to create a stable and balanced platform to shine the light on the showcasing items, and the concept of the “shoes-nary” has spatialized and bestowed the ideal storage and showcase for the limited editions.

Soldout, Musinsa Store / WGNB - Interior Photography
© Yong-joon Choi
Soldout, Musinsa Store / WGNB - Image 21 of 21
Plan
Soldout, Musinsa Store / WGNB - Interior Photography, Shelving, Beam
© Yong-joon Choi

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Project location

Address:12 Achasan-ro, Seongsu-dong 1(il)-ga, Seongdong-gu, Seoul, South Korea

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Soldout, Musinsa Store / WGNB" 02 Nov 2021. ArchDaily. Accessed . <https://www.archdaily.com/971222/soldout-musinsa-store-wgnb> ISSN 0719-8884

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